Why do companies bundle products and services? A case study on AppleI’ve been a long-time subscriber of Apple Music, paying the usual ₹120 (now ₹99) /month. Although, full disclosure — I’m a music…May 14, 2021May 14, 2021
Has the music streaming industry gotten the Indian market wrong?About seven years ago, my then friend and current co-founder Aman and I had come up with a weekly Thursday ritual. This ritual was to visit…Sep 28, 2018Sep 28, 2018